Cerveja Ambev created the campaign #PrideOfMyStory to celebrate LGBTQ+ Pride Day. The idea is that users tell their stories along with the hastag, and each story shared is worth R$1 as a donation. The goal is to reach 100 thousand shares.
We are very proud of our history with the LGBTQIA+ cause. So much so that today we are giving a voice to the people who help us here to show the value of diversity and inclusion, people who are proud to share their own stories. pic.twitter.com/aNdms1xwbo
— Cervejaria Ambev (@CervejariaAmbev) June 28st, 2019