After releasing the premium subscription for free worldwide, the Pornhub recorded an 11.6% increase in daily hits.
The porn site published data showing how the period of social distancing we are experiencing due to the COVID-19 pandemic has affected the consumption of its content.
European countries where the new coronavirus has hit high numbers of infections have recorded the biggest increases. In Italy, which is undergoing a nationwide quarantine, the site saw a 57% increase in hits – it was one of the first countries in which Pornhub released premium content in the range.
In Spain and France the increases were 61.3% and 38.2%, respectively. The website also reported that the uptake of free subscriptions was massive in both countries. See all data from Pornhub here